If you look around enough, you'll probably also find the same basic floor plan in non-FR brands as well. There's only so much uniqueness that can be done working of the same constrained space. Once one manufacturer figures out a new layout the others follow quickly.
Among the various options, you might find a difference in materials (I.e. Solid wood vs pressboard or aluminum vs fibreglass sides.) which will be reflected in things like the differences in weight, or the price. But overall, there's not really a way to compare differences in workmanship between the brands.
Your best bet is to compare your local dealers, and decide which one you want to work with from now on. Having a good dealer is crucial to getting good support. Once you know which dealer you like, you can compare the options between the brands that dealer carries.
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