Originally Posted by Hokiehall
The sole purpose of having the two is to allow two dealers in the same market to sell different brands of the same thing and have "exclusive" rights to that brand in that market. They won't drop one or the other. No reason to under the current scenario.
I believe Hokiehall has it absolutely correct.
The only reason GM builds the GMC truck is so that non-Chevy dealers can also carry a truck line without "Stepping on the contractual toes" of Chevy dealers. BTW I think GMC is the better looking of the two. (I drive a F-150)
If you are a Rockwood dealer, there can't be another with "x" number of miles, but a Flagstaff dealer can park himself across the street.
Frankly the year I bought my Rockwood I thought Flagstaffs interior colors were much better, and 30 days after I ordered mine, Rockwoods colors got even worse!!
And they are in fact built by the same people in the same factory. The only cost savings to Forest River from killing Flagstaff would be not having to print a separate set of brochures and other marketing efforts.
Before buying, check the interior colors if that's important to you. As for Rockwood outselling Flagstaff, I don't know if we can prove that without asking FR.