Quote:
Originally Posted by Oakman
Thor Industries has owned Airstream for quite a few years. If they were sold off it's news to me.
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I haven't heard that either. Here is a little history on Thor and Airstream, for anyone interested. I thought it was interesting how Thor got it's name:
History of Thor Industries, Inc. – FundingUniverse
1980: Thor Takes Over
When Wade F.B. Thompson and Peter B. Orthwein purchased Airstream in 1980, they had been involved in the recreational vehicle business for only three years. In 1977, the two entrepreneurs had combined their marketing and financial expertise to purchase HI-LO Trailer, a small player in the industry. Under their leadership, HI-LO prospered, and the two looked around for a bigger opportunity. Airstream was an obvious target.
Combining the first two letters of their last names, Thompson and Orthwein formed Thor Industries, Inc. in order to acquire Airstream. The acquisition of the legendary recreational vehicle and motor home manufacturer and the formation of the new company occurred simultaneously on August 29, 1980. The two new owners acted immediately to reverse the downward trend of Airstream's fortunes. They moved to improve quality, reduce costs, strengthen dealer relationships, and enhance their famous product. Within a year, sales had increased to $26 million, and they had achieved net income before taxes of $1 million, a $13 million turnaround.
With Airstream again a profitable enterprise, Thompson and Orthwein searched for another likely acquisition. In 1982, they purchased the recreational vehicle operations of Commodore Corporation. Known in Canada as General Coach, this new addition to the Thor line manufactured travel trailers and motor homes in British Columbia and Ontario. Under Thor, General Coach would build Citation and Corsair travel trailers, fifth wheels, motor homes, and truck campers, and maintain one of the highest customer satisfaction indexes and lowest warranty costs of any North American recreational vehicle manufacturer.