I emailed Winegard and here is their reply:
That's not a dumb question at all.
Not everyone spends years studying, working with and thinking about television reception and it is better to ask than to point the antenna away from the signal.
The elements should point AT the signal.
I like to think of it as an arrowhead. The arrow needs to be pointed at the tower to hit it.
Lou and Laura with Bella - German Short Hair Pointer
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