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Old 09-18-2017, 07:55 AM   #1
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Looks like we need a new forum section

Forest River introduced a new product line... No Boundaries (NOBO). It seems marketed to the younger, more active crowd. I think it's a fabulous idea, despite its unfortunate name (NOBO? Really?)

Intro Video:

https://www.youtube.com/watch?time_c...&v=jwHD6QSXBSQ

Tim
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Old 09-18-2017, 06:57 PM   #2
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I have to look into this one
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Old 09-18-2017, 07:03 PM   #3
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Thanks for the heads up Tim.

As per their press release on RVBusiness:

Elkhart, Ind.-based Forest River Inc. announced the introduction of its brand-new rugged towable line, NO BOUNDARIES (NOBO), set to debut at the 10th Annual Forest River Product Expo on Sept. 18. (To view a video scroll to the right side of the RVBUSINESS.com home page).

According to a press release, the new brand will focus on exceptionally lightweight, versatile travel trailers towable by both 4-cylinder and 6-cylinder tow vehicles. NO BOUNDARIES will target outdoor enthusiasts by offering adaptable storage for kayaks, bikes, SUPs, surfboards, skis, and fishing equipment, while maintaining a dry weight acceptable for a wide range of smaller tow vehicles in the 1,500-3,500 pound category.

“As the name suggests, NO BOUNDARIES will be the most capable and yet affordable travel trailer that the North American RV market has seen to date,” stated Product Manager Cody Schade. “The industry-leading ground clearance, larger diameter tires and nimble suspension system will allow our customers to explore and set up camp in places that would otherwise be inaccessible.

Additionally, the upscale interior focuses on thoughtful, useful design with ample storage and an ergonomic and refreshing living space.” Lengths will range from 12 feet up to 25 feet and will all be attractively equipped with both familiar standard equipment as well as fresh features for an unforgettable adventure.
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Old 09-19-2017, 12:15 PM   #4
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It would be nice if they provided actual details rather than a feel good youtube video. Like floorplan, options, etc...
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Old 09-19-2017, 12:20 PM   #5
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Interesting concept may attract hunters as well
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Old 09-19-2017, 12:22 PM   #6
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Interesting concept may attract hunters as well
And Jeep enthusiasts.
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Old 09-19-2017, 12:30 PM   #7
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Will it come with a complete "Spare Parts Kit" ? Their quality lately....one trip down some rut filled back road and you'll have to rebuild the inside of the trailer.
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Old 09-19-2017, 09:56 PM   #8
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NOBO?? Really, that's the best they got?
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Old 09-19-2017, 10:29 PM   #9
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Originally Posted by Cowracer View Post
Forest River introduced a new product line... No Boundaries (NOBO). It seems marketed to the younger, more active crowd. I think it's a fabulous idea, despite its unfortunate name (NOBO? Really?)

Intro Video:

https://www.youtube.com/watch?time_c...&v=jwHD6QSXBSQ

Tim
Every time I click on the link, it takes me to the end of the video.
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Old 09-20-2017, 01:29 AM   #10
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NOBO?? Really, that's the best they got?
When you're outdoorsy, I guess it's good to advertise "no body odor!" Helps attract a mate!
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Old 09-20-2017, 01:42 AM   #11
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When you're outdoorsy, I guess it's good to advertise "no body odor!" Helps attract a mate!
LOL ! Cracks me up that the marketing 'experts' didn't catch that....

At first glance the trailers seem to be a boxy version of the R-Pods, same narrow body with the wheels sticking out.
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Old 09-20-2017, 01:53 AM   #12
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When you're outdoorsy, I guess it's good to advertise "no body odor!" Helps attract a mate!
Ependydad, Glad to see you on the forum more lately, Your witt is just great...
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Old 09-20-2017, 04:47 AM   #13
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Originally Posted by rockfordroo View Post
Every time I click on the link, it takes me to the end of the video.
It did me too, but then I clicked on the PLAY button again and it started from the beginning.
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Old 09-20-2017, 05:47 AM   #14
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NoBo...I like it! Great job identifying a market and targeting it. I just returned from a trip to Moab, UT where it was really obvious a market exists for off road campers, and they are the younger set (he says with great envy!) I wish FR well with the new line.
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Old 09-20-2017, 06:51 AM   #15
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I agree there is a market for off road campers.
There are players in that game.
FR should not be one of them.
Most fall apart just riding down the interstate.
Never mind a back road or trail!
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Old 09-20-2017, 07:55 AM   #16
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I did not see it as being marketed as an "offroad" camper. In fact, the only time you seen it in the video where it wasn't on pavement, it was set up on a nice smooth lawn.

My take was that its for a younger crowd with an active lifestyle that does stuff like canoeing, hiking, biking and all that stuff that young people with too much energy do in their spare time. One of the biggest points is that its "V6 SUV towable", however that statement should be taken with about a pound of salt.

I think its high time the RV industry started branching out lower. Yes, you make the most money on the 40' 5vers, but most people do not get into RVing at a point where they can afford a big unit like that for their first RV (myself excluded). You need something for people just starting out. What I saw at the Fall RV show in STL was that all manufactures are really responding to the "Young couple with 1 or 2 kids under 13" crowd. Light, cheap bunkhouses were everywhere. With that market fully saturated, I think they are turning their attention to the "young, single or couple, no kids" market.

Again, I applaud the effort.

tim
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Old 09-20-2017, 08:10 AM   #17
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I think the bottle opener is a big addition to the forest river line-up. That will certainly capture an untapped market.
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Old 09-20-2017, 09:03 AM   #18
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I think the bottle opener is a big addition to the forest river line-up. That will certainly capture an untapped market.


I see what you did there.
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Old 09-20-2017, 09:29 AM   #19
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I think a lot (most?) of us old farts probably started out in tents in the 50's and 60's. So moving into a popup was natural (still a tent, but off the ground), then on to hybrids and hard walled.

But most of today's "kids" never even did popups, let alone tents. So a small hardwall seems like a good idea to try to capture those "less adventurous" folks.
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Old 09-20-2017, 12:25 PM   #20
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I'm ticked that my Wildcat doesn't have a bottle opener.

FR is trying to copy the YOLO (you only live once) monicker with NOBO. I just got back from a quick 5 day trip and I can assure you that I don't have BO either. A quick shoever every day prevented that.

Forest River, introducing a new generation to the pitfalls of poor RV build quality where they guarantee that your payments will outlast your RV.
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